Promote yourself (70 11 00 03 10)

ESCO description

TitlePromote yourself
Description:Market yourself to others by promoting one's competences and abilities.
Scope note:n.a.
Concept URI:http://data.europa.eu/esco/skill/a04c2655-5996-4744-bca2-4f4c8b3e4667
ESCO version:1.08

In other languages

Deutsch:sich selbst promoten (Vermarkten der eigenen Stärken im Hinblick auf Fähigkeiten und Wissen.)
Nederlands:zichzelf promoten (De eigen sterke punten op het gebied van vaardigheden en kennis in de markt zetten.)
Italiano:promuovere sé stessi (Commercializzare i propri punti di forza in termini di competenze e conoscenze.)

Development notes

Status: final read / finalised (date)

(The notes below will be removed at the end of the project)

References?

 


Sectoral layer


Sectoral detail

Skills

  • Builds personal networks  
  • Networks with colleagues and area related organizations  
  • Makes, follows up and maintains contacts with potential employers and clients  
  • Promotes own skills and knowledge by advertising, press coverage, exhibitions, web page and business cards  
  • Seeks job opportunities independently  
  • Uses portfolio presentation to maximize your reputation
  • Gather valid and reliable market information from available sources 
  • Identify current trends and developments that may affect the service demands 
  • Analyse benefits and limitations of different promotional methods 
  • Communicate accurate information 

Knowledge

  • Promotional methods  
  • Direction and focus when marketing  
  • Other organisational cultures and ways of working
  • Market research techniques 
  • The market for designs /design services 

Autonomy / attitude

  • Committed to self development
  • Being proactive

Assessment

Self assessment

  1. I don't know how to market myself to others by promoting one's competences and abilities.
  2. I am uncertain how to market myself to others by promoting one's competences and abilities.
  3. I know how to market myself to others by promoting one's competences and abilities.
  4. I am more than able to market myself to others by promoting one's competences and abilities.

Mentor assessment

  1. ... doesn't know how to market himself/herself to others by promoting one's competences and abilities.
  2. ... is uncertain how to market himself/herself to others by promoting one's competences and abilities.
  3. ... knows how to market himself/herself to others by promoting one's competences and abilities.
  4. ... is more than able to market himself/herself to others by promoting one's competences and abilities.

Acceptable assessment methods


Training

This is a typical soft skill that develops over a long period of time and can be coached rather than "trained".


References

  • Netherlands: Qualification File Stage and Event Technology, crebonumber 79040, learning area B1-K2: Positioneert en profileert zich in de markt.  Sectorchambre ICT and Creative Industry, version 2022 (to be released August 2022), Zoetermeer 2021.

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